With a huge blizzard currently taking place on the East Coast, I thought it’d be the perfect time to discuss the Winter Olympics. The 2010 Vancouver Winter Olympics Games are set to begin Friday at 10:00am with the ‘Ski Jump Qualifier’. With a host of sports starting on February 12 (ending the 28th), ranging from Snowboarding, Hockey, Curling, Luge, and Speed Skating, Winter Olympic fans will have plenty to watch. I will not be one of those avid viewers. To me, the Olympics(Summer and Winter) have lost their appeal. America’s Winter X-Games just concluded a week ago. These games take some of the aura away the Winter Olympics. With the globalization and constantly expansion by the ‘Big 4’ American leagues, the Olympics, in my opinion, have been put on the backburner. Superbowl XLIV had 106 million American viewers for the 4 hour telecast, making it the most watched event ever on television. The Winter Olympics received 300 million views on NBC’s website for the 2006 Torino Games. That statistic is a good correlation for viewership since most viewers use the internet to gain insight on Olympic results. Roughly 22 million Americans tuned in each night to watch the 2006 Winter Olympics. This does not even take into account viewers who tune in to watch Women’s Figure Skating and change channels when they see Alpine Skiing is on. My family has been guilty of watching the Olympics to only see Michelle Kwan perform. I’m sure yours has too. 300 million viewers seems like a small number to me, given the length of the games.

I’m all for American-pride, national-pride, etc. But I have no desire to tune into to watch the Olympic Luge Competition. Outside of  notable NHL hockey players(Crosby, Malkin, Brodeur) and snowboarder, Shaun White, I wouldn’t be able to name a single participant in the games. Will I tune in? Maybe if there’s nothing else on sports-wise. The NBA All-Star Weekend begins this Friday. Spring Training starts next week. I’m tired of shoveling snow. Bring on the spring…

Will you watch the Olympic games?